House of EliteThe original concept for the House of Elite stemmed from our interest in developing an online Adult Toy Website. During our discussions, we spoke to several women in the adult entertainment industry. These conversations led us to a deeper exploration of streaming sites, specifically focusing on how they operate and, in particular, how they treat their content creators.There are numerous instances where the lack of transparency regarding charges or deductions from creators’ accounts is overly complicated, often favouring the streaming sites. As a result, the actual content creators on several sites earn the least financially, despite being the originators of the content displayed for sale. These charges, and their descriptions (where they exist), are often unclear and misleading, leaving only one party exploited.We decided to investigate how we could develop a site with clear objectives, one that would not only provide content creators with a fair and equitable financial share but also be transparent about how they earn money from each activity, whether from galleries, live streaming, product sales, etc. We have achieved this and made it clearly available on each model’s account page, so they can always see their true earnings in cash at any given time.Through our research and interviews with many content creators/models, one recurring complaint and observation is that being a cam model is still often accompanied by a stigma. We aim to change this, with our strapline, “Making naughty normal,” reflecting our goal. We therefore consider our content creators to be our most valuable asset. We will protect our assets by providing every creator with the ability to block any abusive or misbehaving clients and report them to admin, who will investigate the complaints and, if necessary, ban the perpetrators from the website entirely. All of this is made easier by the facial recognition service we use in our age verification process.We strongly believe that everyone has the right to a safe working environment. We also offer the opportunity for models to block entire countries from viewing their content. For example, a creator in Spain can choose to make their content unavailable to viewers in Spain. However, at present, we cannot be more specific in restricting access to certain regions, such as removing only a particular county or state.Additionally, we provide training for new models and will offer counselling services that creators can access if needed. With all of these points on transparency and creator respect, the site is designed to be user-friendly for both creators and clients alike.We do not allow trade to take place outside of our site. This is not only to protect our substantial investment in the platform and to finance its ongoing development and running costs but also to safeguard the creators. We are happy to work with model agencies that are established in the industry and share our values. There is room for all of us, and we are aware that many of these agencies also provide ongoing support for their models.We believe that our website, @ House of Elite, has been designed not only for the present but also with the future in mind. It is simple to navigate, with no complicated processes, and is clear about its future direction. While it will evolve as ideas and needs change, its core goal of “Making naughty normal” will remain constant.We look forward to welcoming you on board.